Guides, tips and advice for merchants working with Shopify agencies. New posts every week.
llms.txt is the new file everyone in AI-SEO circles is talking about — a curated, LLM-friendly map of your site. But is it worth adding to a Shopify store in 2026, and can you even serve one? An honest look at what it does, the real state of adoption, the Shopify-specific catch, and where your effort is better spent.
By Varine Rashford · June 24, 2026
Upselling is one of the highest-ROI things you can add to a Shopify store. Here are the best Shopify upsell and cross-sell apps in 2026 — compared by where they trigger, what they cost, and what each does best.
By Helena Hernandez · June 2, 2026
Selling internationally on Shopify in 2026 means choosing between Shopify Markets, Shopify Plus Markets Pro, and third-party tools. Here is what each option does, what it costs, and how to set it up without breaking your store.
By Varine Rashford · June 2, 2026
Signing with a Shopify agency without a proper contract is one of the most common — and expensive — mistakes merchants make. Here is exactly what your contract should cover, clause by clause, before you transfer a deposit.
By Elena King · June 2, 2026
A clunky returns process loses repeat customers. Here are the best Shopify returns apps in 2026 — what each one does, what it costs, and which stores each suits — so you can turn returns from a cost centre into a retention tool.
What does it actually cost to hire a Shopify agency in 2026? Real rate ranges by project type, region, and engagement model — plus how to budget the agency line item and avoid overpaying.
By Elena King · June 1, 2026
Shopify covers the SEO basics, but the right app handles the gaps — image compression, schema, meta automation, and broken-link fixes. Here are the best Shopify SEO apps in 2026, compared by what they actually do, what they cost, and who each is for.
By Helena Hernandez · June 1, 2026
Slow Shopify stores lose rankings and sales. Here is what Core Web Vitals measure in 2026 (LCP, INP, CLS), how to check your store, and the fixes that actually move the numbers — from images and apps to themes.
By Varine Rashford · June 1, 2026
Looking for a Shopify Plus agency in 2026? Here are nine of the strongest Plus specialists from our directory — by region and what each does best — plus how to choose the right partner for an enterprise build.
A complete, ordered walkthrough of setting up native Shopify B2B in 2026 — catalogs, price lists, company profiles, payment terms, and checkout — plus the mistakes that quietly break wholesale stores and when to hand the build to an agency.
By Varine Rashford · May 18, 2026
Now that native Shopify B2B works on every paid plan, do you still need a wholesale app? A side-by-side comparison of native B2B vs. third-party wholesale apps — cost, features, checkout, scalability — and a clear framework for choosing or migrating.
Native Shopify B2B has no separate subscription — but "free" is not the same as "no cost". Here is the full breakdown of what a B2B operation actually costs in 2026: plan fees, setup, integration, payment processing, and the cash-flow cost of net terms.
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